Luxurious Ok-beauty followers change into model buyers

SEOUL TO BGC Park Jun, chair of P&J corp. that operates Eco Jardin, with the six girls who introduced the 50-year-old Ok-beauty model to the Philippines: (From left) Rotina Lim, Ingrid Tan, Mary Jane Uy, Grace Uy, Mary Grace Lam and Angeline Tan —CONTRIBUTED PHOTOS

MANIA, Philippines — Six discerning girls who respect magnificence, wellness and good grooming consider in placing cash the place the top is, actually.

“This journey began with a easy dialog amongst buddies—over a sport of mahjong, no much less! We had been reminiscing about our experiences in Korea and the way unimaginable their salons had been. The eye to element, the extent of care, and the way in which they really prioritized wellness—sadly, we couldn’t discover something fairly like that within the Philippines. That’s when the thought was born: Why not carry that have right here?” says Grace Uy, one of many cofounders of Eco Jardin Philippines.

Uy and 5 of her amigas, all from entrepreneurial households, delivered to the Philippines Eco Jardin, a luxurious Ok-beauty model whose head and scalp companies all of them relish.

If her title rings a bell, it’s as a result of she’s one and the identical particular person because the cofounder, president and chief useful resource officer of fiber web supplier Converge ICT Options Inc.

Opening day of Eco Jardin at 2F Excessive St Company Plaza BGC on Feb. 18

“What began as an informal dialogue quickly turned one thing we had been all deeply invested in. Earlier than we knew it, we had been pouring our time, power, and keenness into making this dream a actuality. Each little element mattered to us as a result of we wished to create extra than simply one other salon—we wished to create an expertise,” Uy says.

First foray outdoors Korea

Every of those girls is seen to contribute sure experience and strengths to the fledgling enterprise. That is Eco Jardin’s very first enterprise outdoors Korea, and the model can’t entrust itself to simply anybody who knocks on the door.

Apart from Uy, different buyers are: Mary Grace Lam, Euroasia Marble & Granite Inc. cofounder and president; Rotina Lim, cofounder and president of importer and distribution agency East Asia Improvements Inc.; Ingrid Tan, director at Philman Group of Firms, which is into the importation and distribution {of electrical} and mechanical tools; Mary Jane Yu, a psychologist from a household of cooks and restaurateurs, whose manufacturers embrace Fisher Farms Inc. and Premium Feeds; and Angeline Tan, who has dealt with manufacturers below Asia Brewery Inc.

READ: Philippines seeks codesharing settlement with South Korea

“All of us have our strengths. All of us are concerned in enterprise. Every particular person contributes what she might,” Uy says.

Coming from a enterprise that makes a speciality of stoneworks, Lim dealt with all the development of Eco Jardin Philippines store, which is situated on the second ground of Excessive Road South Company Plaza in BGC, Taguig.

“Ingrid is sweet at shopping for and sourcing the whole lot for us. [Mary Jane Yu] could be very meticulous, so [she looks at] all the main points,” she notes.

“Tina, our superwoman, is throughout, serving to with advertising and marketing, PR, the whole lot. The identical goes for Angeline,” Uy says.

Every of those girls is “selfless, devoted and really passionate,” Uy notes.

“They made positive that each a part of this salon mirrored the excessive requirements we’ve set from the start.”

Luxurious Ok-beauty followers change into model buyers

‘Gold normal’ in Korean scalp care

At all times looking out for the most effective magnificence experiences, the ladies found EcoJardin in Seoul. Blown away by the extent of service and meticulous consideration to element, they discovered themselves returning to Eco Jardin with each journey to Korea.

“We couldn’t cease fascinated with it,” shares Mary Jane Yu, managing director of Eco Jardin Philippines. “After making an attempt it as soon as, we discovered ourselves reserving appointments each time we went again. That’s after we knew this was one thing particular.”

Eco Jardin has set the bar excessive in Korea’s hair trade, pioneering progressive scalp care remedies for over 5 many years. Magnificence fanatics from around the globe, even so far as Saudi Arabia, journey to Seoul simply to expertise its signature scalp remedies.

“We wished to share this expertise with our family and friends, so why not carry it right here?” Yu provides.

No have to go to Korea

They secured the franchise, which suggests Filipinos now not have to e book a flight to Seoul to expertise the viral Korean head spa.

The store guarantees a premium scalp care and leisure expertise that fuses Korean experience with holistic wellness. It presents each 15-step and 18-step remedies designed to handle varied scalp issues.

The 15-step remedy focuses on cleaning and nourishing the scalp, perfect for these on the lookout for common upkeep and leisure. The 18-step remedy is for people experiencing scalp points equivalent to dryness, dandruff, or thinning hair, offering intensive care by focused serums and therapeutic massage strategies.

The founders had been stunned to find out how ingrained these remedies are in Korean tradition and noticed a chance to introduce this stage of care to Manila.

“In Korea, common scalp remedies are a part of folks’s magnificence routine, even for males,” Yu provides.

At least enterprise tycoons Dennis Uy and Michael Tan (How might they are saying no to their spouses?) agreed to change into “guinea pigs” earlier than the general public opening of Eco Jardin in February. And each had been proud of the outcomes.

Grace Uy —CONTRIBUTED PHOTO

First world franchise

Based in 2016 as a premium wellness model, Eco Jardin was constructed on the philosophy of making a serene, therapeutic surroundings—an oasis amid the hustle and bustle of metropolis life. “Magnificence is about greater than trying good—it’s about feeling good,” says Park Jun, founder and chair of the P&J Company, which operates the model.

“Magnificence is such an unlimited and expansive subject, however at its core, it’s about making folks really feel extra stunning and connecting with nature. Eco Jardin embodies this philosophy, creating an city retreat the place folks can calm down, improve their type, and embrace a extra stunning and pleasant life,” he explains.

With the corporate’s aim to broaden their distinctive companies past Korean borders and to develop the enterprise by introducing them to world markets, they see the Philippines as a ‘pure’ selection for enlargement.

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“The Philippines is uniquely positioned for world enlargement. With a predominantly English-speaking inhabitants and its standing as a serious worldwide vacationer vacation spot, it has the potential to change into a key hub for world enterprise,” says Jan Received, president of Eco Jardin.

“All our stylists and their assistants bear rigorous coaching so that each visitor receives the best stage of service and expertise. That is the genuine, unique and true Eco Jardin—now within the Philippines,” Uy says.

After bringing the model to the nation, what the ladies hope to do is to assist increase the bar within the magnificence enterprise and assist upskill salon operators. As a substitute of opening a giant chain of Eco Jardin outlets throughout the archipelago, the imaginative and prescient is to cooperate with present salon operators to make use of their Korean know-how. A middle of magnificence college, they dream to be.

/rwd