Athletics

Liberia: Arcelormittal Liberia Indicators Three-12 months Sponsorship Deal With Liberia Marathon Belief

MONROVIA — ArcelorMittal Liberia has strengthened its backing for Liberian sports activities with the signing of a three-year sponsorship settlement with the Liberia Marathon Belief, committing greater than $30,000 yearly as a grand sponsor of the nationwide marathon.

The Memorandum of Understanding was signed Tuesday at ArcelorMittal’s Monrovia places of work, signaling a brand new section within the firm’s long-standing partnership with the Liberia Marathon Belief to advertise athletics and foster nationwide unity.

ArcelorMittal’s Pledge


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Marcus Wleh, ArcelorMittal Liberia’s Head of Sustainability and Exterior Relations, mentioned the corporate was proud to maintain its function as a chief sponsor of the marathon.

“We’re committing ourselves for 3 years to the marathon as a proud and prime sponsor,” Wleh mentioned. “We stay up for internet hosting a really profitable occasion as soon as the date and time are confirmed. Past this, we’re additionally exploring methods to help actions in our three operational counties–Grand Bassa, Bong, and Nimba.”

He added that many ArcelorMittal workers, together with himself, will be part of this 12 months’s race, calling the marathon an necessary nationwide occasion that the corporate is raring to help.

Marathon Organizers Welcome Help

Liberia Marathon Belief Board Chairman Charles Cooper hailed the settlement as a significant increase for the expansion of the occasion, which has been held yearly since 2011.

“This MOU secures a three-year sponsorship dedication,” Cooper mentioned. “It means we are able to start preparations a lot earlier–supporting athletes, selling the marathon, and reaching out to our worldwide companions with sufficient time for them to plan to fly in for the occasion.”

Cooper introduced the theme for this 12 months’s race: “Wholesome Cities and Wholesome Lives,” saying it displays the belief’s imaginative and prescient of utilizing sports activities to advertise wellness and vibrant communities throughout Liberia.

Observe File of Sports activities Sponsorship

ArcelorMittal Liberia has been probably the most constant company sponsors of Liberian sports activities. In 2022, the corporate contributed $275,000 as prime sponsor of the Nationwide County Sports activities Meet–the largest single sponsorship within the match’s historical past. Of that quantity, $250,000 went on to the Ministry of Youth and Sports activities, whereas the remainder supported counties the place ArcelorMittal operates.

Regardless of operational challenges, the corporate maintained help for the 2023-2024 version, contributing between $80,000 and $125,000. It has additionally supplied awards to grassroots groups in counties equivalent to River Gee and Rivercess.