The 2025 CrossFit Open begins on February 27. Register right here.
Over the previous couple of weeks, we’ve been on a journey collectively, monitoring the day-by-day numbers for the 2025 CrossFit Open registration interval.
On February 27, the Open kicks off at CrossFit Mayhem with the announcement of 25.1.
Over the previous couple of of those reviews, we’ve touched on three of the 4 knowledge factors I’ve been monitoring every day on Instagram (@known_knowable), which is a day by day check-in from 4 totally different angles:
- Counting up from Day 0 to the ultimate day of the registration interval.
- Counting down from the primary day of registration interval to the ultimate day.
- Prize purse funding.
- Complete registration by Aggressive Area.
We beforehand centered on counting up and down, then dove into the prize purse funding, and now we end off the lead-up to 25.1 with aggressive areas.
Earlier than we bounce in, listed here are the registration numbers for the previous 4 years:
| Yr | Complete | YoY Development |
| 2020 | 239,106 | -33.02% |
| 2021 | 263,529 | 10.21% |
| 2022 | 293,805 | 11.49% |
| 2023 | 323,014 | 9.94% |
| 2024 | 343,496 | 6.34% |
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Aggressive Area Evaluation
Whereas the Video games season construction for 2025 doesn’t function aggressive areas as considerably as prior to now, a number of In-Particular person Qualifying Occasions are utilizing them to find out athlete eligibility for his or her competitions.
So far, the aggressive area registration appears like this:
All of our monitoring has illustrated that registration numbers are down throughout the board, however digging a little bit deeper reveals that there’s not a lot year-over-year variation by area.
- In different phrases, whereas talking with athletes, coaches, and group members, there was a sign that due to the loss of life of Lazar Ðukić, the Europe area may lag in comparison with different areas.
To this point, that has not come by within the knowledge:
At 9 days out from the shut of week one, here’s what it regarded like for 2024 and now 2025:
| Aggressive Area | 2024 Depend | 2024 % | 2025 Depend | 2025 % | Distinction |
| Europe | 66,796 | 33% | 39,233 | 32% | -27,563 |
| NA East | 56,490 | 28% | 35,935 | 29% | -20,555 |
| NA West | 37,868 | 19% | 24,706 | 20% | -13,162 |
| South America | 15,188 | 8% | 5,501 | 4% | -9,687 |
| Oceania | 10,736 | 5% | 7,171 | 6% | -3,565 |
| Asia | 10,383 | 5% | 8,364 | 7% | -2,019 |
| Africa | 3,880 | 2% | 2,304 | 2% | -1,576 |
Whereas the numbers are significantly down yr over yr, the European illustration in contrast globally stays the identical. European registrations signify one-third of registrations in each 2024 and 2025.
But when the numbers are down throughout the board, the place is everybody?
Who’s In & Who’s Out
A lot has been stated in regards to the prime elite athletes who’ve made posts on their standing for the 2025 Open and the next CrossFit Video games season.
That’s not what this report is about.
- The athletes might be able to attain hundreds of thousands by social media, however it could be not possible to pinpoint the impression straight attributed to posts by Annie Thorisdottir or Patrick Vellner saying they’re “Out” and by Wealthy Froning and Scott Panchik saying they’re “In for the Open.”
The elite Video games athletes are lower than 0.03% of the whole Open athlete inhabitants.
I need to give attention to one thing bigger, one thing that’s the coronary heart of the group and who brings CrossFit to the plenty every day: the associates.
Within the 2024 Open, there have been 343,528 whole registrants, and the highest health club on the 2024 affiliate leaderboard was SuperForce CrossFit, with 613 registered athletes.
In 2025, CrossFit HQ has pushed to get associates extra concerned.
- Along with elevated advertising, HQ can also be providing $2,500 Rogue Health reward playing cards to the highest associates by participation and group efficiency.
It’s additionally price noting the brand new “In-Affiliate” Semifinal can solely be completed throughout the 4 partitions of a CrossFit affiliate.
By the Numbers
In 2024, 307,115 affiliate members, representing 10,904 associates, participated within the Open. The opposite 36,413 had been unaffiliated. That’s 89.40% of the whole from associates and 10.60% unaffiliated.
These 10,904 associates averaged 28 athlete members taking part within the 2024 Open.
At current, for 2025, there are 8,590 associates with a minimal of 1 athlete registered for the 2025 Open.
However what number of members do these associates have?
To set a baseline, I checked out two locations that know this properly. The primary is the Two Mind Enterprise State of the Health Business for 2024, which places the common at 122.5 members in “Large Group” gyms.
- “Large Group” is how Two Mind Enterprise categorizes CrossFit gyms and different massive group class gyms, of which CrossFit gyms are 50 p.c of their whole respondents.
The opposite place that reveals a mean variety of members is CrossFit’s Affiliate Playbook, which is publicly out there. Within the monetary planning part of the Playbook, CrossFit reveals a mean of 118 members because the “minimal variety of members wanted to hit working bills and allot to your yearly take-home objectives.”
- So, for the needs of this train, we’re estimating 120 members every, on common.
Right here it’s: If 10,904 associates with a mean of 120 members participated within the Open final yr and a mean of 28 members per affiliate registered, that implies that a mean of 23% of members signed up at these gyms.
- Price noting: Primarily based on 343,000 being 23% of whole registrations for 2024, we are able to roughly estimate that there are round 1.5 million members in whole throughout all CrossFit gyms.
I wished to strive one other angle on this, so I did my very own survey.
I put out a reasonably easy query to affiliate house owners on my Instagram story a number of days in the past: “What’s the title of your affiliate? What number of members do you could have?”
- I acquired simply over 50 responses from affiliate house owners. Inside the request, I said that I’d not establish the health club or the proprietor. Thanks to those that participated.
The respondents (from 15 international locations globally) self-reported to signify 8,709 members collectively, and at current, they’ve 1,703 members registered per the newest affiliate leaderboard. As of this text, that might be round 19.55% of their whole members based mostly on precise knowledge offered by associates.
A number of the largest gyms from leaders at CrossFit are additionally lagging behind on registrations. Daniel Chaffey, Worldwide Director of CrossFit LLC, said on the Espresso Pods and Wods podcast final week that his gyms will not be presently prioritizing Open registration due to the present qualifiers for his annual competitors, the French Throwdown.
Chaffey is the founding father of CrossFit Louvre in Paris, France, in addition to CrossFit Louvre II and CrossFit Louvre III. Between the three gyms, they’ve roughly 3,040 members.
At current, Open registration for CrossFit Louvre gyms:
| Affiliate | Members | Registered for Open | Proportion of members | Complete Registered in 2024 |
| CrossFit Louvre | 1,300 | 43 | 3.31% | 188 |
| CrossFit Louvre II | 840 | 14 | 1.66% | 37 |
| CrossFit Louvre III | 900 | 28 | 3.11% | 177 |
How Many Associates Are There, Really?
This brings us to affiliate monitoring. Let’s begin with Crossfit’s Affiliate Map.
- The map has been revamped over the previous couple of years to supply extra element and generate leads for CrossFit gyms. I like to make use of it at any time when I’m touring to discover a health club to drop into. It’s additionally a wonderful useful resource for monitoring the whole present affiliated gyms.
Here’s what the map appears like in the event you zoom all the best way out.
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In whole, that’s 9,925 associates as of February 23, 2025.
By monitoring this quantity because the spring of 2024, it seems that the whole quantity dropped under 10,000 associates on or round Christmas.
The final time the whole variety of associates was below 10,000 was within the aftermath of health club closures as a consequence of COVID-19 rules and gymnasiums that de-affiliated after the actions that resulted in Greg Glassman promoting the corporate.
Within the article, Gary Gaines, who was Common Supervisor of World Associates and Worldwide however is not at CrossFit, said that in the beginning of 2021, there have been roughly 9,400 paid associates, and that quantity grew to 10,800 by the tip of the yr.
Nevertheless, in whole, the quantity on the finish of 2021 was round 12,500 as a result of there are a big variety of non-paying associates in prisons, army installations, and faculties.
- Word: Gaines additionally talked about in that 2022 article that “the biggest this firm has been in that paid cohort is correct round 11,715.”
Here’s a chart monitoring whole affiliate numbers starting in March 2024 with slightly below 11,400 associates. The present quantity is now under 10,000:
Of the present whole, the USA has round 40 p.c of worldwide associates.
Primarily based on this knowledge, 604 associates left previous to the beginning of the 2024 CrossFit Video games.
- Because the CrossFit Video games, there have been an extra 857 gyms which have de-affiliated. In whole, 1,461 associates have left the model throughout this time and are not on the affiliate map.
The 1,461 associates may end in as much as 175,320 members (utilizing our 120 members common estimate) not in CrossFit gyms. Primarily based on the train above, 23% of these can be 40,323 members who could not compete within the Open as their health club is not “in good standing” and affiliated with CrossFit.
Then again, a lot of these athletes should still compete with out an affiliate. At current there are 10,117 unaffiliated athletes registered. In 2024 there have been 36,372 unaffiliated athletes.
Let’s dive into this week’s numbers.
First, to set the desk, listed here are some fast dates and information for the 2025 Open:
- Registration began on January 15 at midday PT.
- CrossFit Open Exercise 25.1 begins on February 27 at midday PT.
- CrossFit Open Exercise 25.3 ends on March 17 at 5 p.m. PT.
That offers us 43 days in the course of the registration interval and 18 days as soon as the Open begins.
The schedule might be discovered right here, and you’ll register for the 2025 CrossFit Open right here.
Open Report – Weekly Replace 5
We at the moment are 41 days into registration and six days till the Open 25.1 submission date. The info under is thru day 40.
Primarily based on aggressive divisions, the present registration progress appears like this by the final seven days:
Primarily based on aggressive area, the present registration progress appears like this by the final seven days:
The registration whole is presently rising by a mean of round 3.15k every day after the preliminary day-one whole of 8,904.
However what does that seem like in comparison with earlier years?
Throughout the identical days in 2024, the common day-over-day addition of registrations was 3.85k after the preliminary day one among 20,982.
- The chart above, which is a year-over-year comparability chart counting all the way down to the submission date for XX.1, now has 2023 knowledge in addition to 2022.
- Word: 2022 solely consists of the ‘Open’ division, not the 14-15 or 55+ age group divisions or Adaptive divisions.
As of the publishing of this text, that might equate to $1,318,270 in whole prize cash, divided into the next classes:
| Video games – Particular person | $645,952.30 |
| Video games – Groups | $131,827.00 |
| Open – Particular person | $65,913.50 |
| Open – Affiliate | $263,654.00 |
| Masters Video games | $131,827.00 |
| Adaptive Video games | $39,548.10 |
| On-line Semifinal | $39,548.10 |
This will likely be our weekly monitor because the Open approaches and we undergo to 25.3. I can even proceed to submit day by day check-ins at @known_knowable on Instagram.
